Why women are obsessed with this ‘perfect’ $70 summer dress from Target Australia: ‘It looks like it’s $400’
Shoppers have discovered the ‘ultimate summer dress’ – and it’s a bargain dupe of a high-end item worth over five times the price.
The Target linen-blend scallop hem midi dress ($70) has stunned Australian women looking to spruce up their wardrobes.
It has been compared to Posse’s Zayla dress ($399) which sold out immediately and another design by Seed Heritage ($229).
Both dresses are available in black and white, and have scallop hems across the chest and length of the skirt.
The trendy detail elevates the outfit above a simple strapless dress.
‘Target’s cut is the best, it’s gorgeous!’ a shopper raved.
‘I am so here for the banging Kmart and Target dupes that have been dropping lately,’ another said.
A third wrote, ‘I really like Target’s European linen range – I find that it’s so well made.’
The Target linen-blend scallop hem midi dress ($70) has stunned Australian women looking to spruce up their wardrobes
The Target linen-blend scallop hem midi dress ($70) is also available in white
But the dress isn’t the only Target ‘dupe’ going viral.
The Target shoulder bag ($25) has been flying off the shelves after fashion fans noticed a keen resemblance to an English designer bag – and it pairs perfectly with the scallop hem midi dress.
DeMellier’s Tokyo bag ($650) has a unique triangular shape with an arrow-shaped magnetic closure.
Shoppers from around the world have dubbed it the perfect ‘city bag’ that elevates even the simplest outfit.
Similarly, Target’s shoulder bag is perfect for those on a budget who are looking for a high quality accessory.
When compared side-by-side, the bags look almost identical, with many unable to tell the difference.
‘I love this bag, it’s beautiful and stylish,’ a five-star reviewer said. ‘It matches all my clothes.’
‘There isn’t anyone in my circle who can afford a $650 bag so the Target one is a winner,’ another added.
The Target shoulder bag ($25) [left] has been flying off the shelves after fashion lovers noticed a keen resemblance to DeMellier’s Tokyo bag ($650) [right]
Target’s clothing ranges have been praised as some of the best value for money pieces on the market with thousands raving about the superior design and quality.
Target’s recent clothing lines have also been going viral on Australian fashion TikTok with thousands of women sharing their clothing hauls.
‘I’m obsessed with the new summer and linen collection at Target,’ one said.
‘The work wardrobes are just the best,’ another added. ‘It’s always the first place I go nowadays when I need new clothes.’
